This is the Bickerton TV advertisement from November 1983. It was put together for Bickerton Rowlinson Ltd by Sharps advertising, who subsequently became Dorland (part of Saatchi and Saatchi). This was a brave 1st for a small bike company. Amazingly Bickerton Bikes were able to afford to run this ad on Channel 4 in most UK regions, because the advert was acceptable when many others were not due to the Equity strike at the time. The name Bickerton is still synonymous with folding bikes, and …
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10 Responses for "Go Bag a Bickerton: Folding Bikes TV ad from 1983"
Bickerton? Shiterton more like, what a massive load of unimaginable bollocks those bikes are!
Yeah, this is brilliant! I just wish it was that simple to make ads today
well, I remember being on an exhibition stand for 4 days, with it playing non-stop, so I can sympathise!
i’ve had this music going round in my head for 25 years! so great to see the ad again, and the music is even more bonkers than i remember
The New price was £279.00 ive got two ! these bike are getting very collectable like the chopper bike ! sometimes you get them on ebay ! Great Ad ! thanks for posting !
Nice ad, i just acquired 2 of these cute bikes in brand new condition. One even had the protective blue plastic on the fenders. The manual dates show 1978.. 2 brand new 30 year old bikes~! Dean Victoria BC Canada
Well done Mark – nice to see the old ad again.
inspired many of us !
This is the Bickerton TV advertisement from November 1983. It was put together for Bickerton Rowlinson Ltd by Sharps advertising, who subsequently became Dorland (part of Saatchi and Saatchi). This was a brave 1st for a small bike company.
Great slab of history!
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